Homework 4.5 Due Weds 29.3.17 Task 1a, 1b, 1c, 1d

Comprehensively explain the requirements of working to a brief with elucidated examples. You will write a blog or VLOG on working to a brief for a guide to working in the creative media sector. You will also outline details of your brief for Idents from your client at CTK.

P1 describe the requirements of working to a brief

M1 explain the requirements of working to a brief with reference to detailed illustrative examples

D1 comprehensively explain the requirements of working to a brief with elucidated examples

Task 1a) 

Conduct extensive research that could include interviews, your work experience, company information to provide a full explanation of the types, organisation and extent of a brief. Discuss the differences and present as a team of 4 within a VLOG examples (2 each in a completed presentation)

1. contractual;
2. negotiated;
3. formal;
4. informal;
5. commission;
6. tender;
7. cooperative brief;
8. competition 

Task 1b) 

Individually, write a 100 word explanation each of the above sections with examples of each type

Task 1c) 

Individually assess the strengths and weaknesses of each type of brief (Distinction)

Task 1d) 
Read, highlight and annotate the ident brief from the CTK client. Examine and explain in a blog post the type, it’s nature and demand implicit in the brief

Resources
http://ctkmedial3extdip16.blogspot.co.uk/2017/02/41-unit-5-working-to-brief-task-1.html